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Meta’s AI products just got smarter and more useful

Meta’s AI products just got smarter and more useful

Vaseline 1 month ago

Over the past year, we’ve introduced you to AI experiences that help you get things done, learn, create, and connect with the things and people that matter to you. Since then we have continued to build with safety and responsibility in the foreground. Meta AI is on track to become the most used AI assistant in the world by the end of this year. More than 400 million people use Meta AI every month, and 185 million people use it in our products every week. Today at Connect we introduced new multimodal features thanks to our Llama 3.2 models that make Meta AI and our other AI products more fun, useful, and capable.

Meta AI now has a voice

You can now use your voice to talk Meta AI on Messenger, Facebook, WhatsApp and Instagram DM, and it will respond to you out loud. Get answers to your questions, let Meta AI explain something you’re curious about or listen to a joke to lighten the mood.

As this feature rolls out, you’ll also be able to choose from different voice options for your assistant, including some familiar ones like the AI ​​voices of Awkwafina, Dame Judi Dench, John Cena, Keegan Michael Key, and Kristen Bell.

Meta AI can now answer questions about your photos and edit them in new ways

You can now also share photos in your chats with Meta AI, and Meta AI can understand what it’s looking at and answer questions about it, so you can learn more about the world around you. That means you can share a photo of a flower you see on a walk and ask Meta AI what type of flower it is. Or you can share a photo of a new dish you want to cook and ask Meta AI for instructions on how to make it.

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Need help editing your photos? Now you can send an image in a chat with Meta AI and tell Meta AI what you want to add, remove or change from the photo – from changing your outfit to replacing the background with a rainbow.

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And if you want to reshare a photo from the feed to your Instagram Story, Meta AI’s new background feature can look at your photo, understand what’s in the image, and generate a fun background for the story.

Animation showing Meta AI's new background generation feature

Testing meta AI translations for creator content

We’re testing a Meta AI translation tool that automatically translates Reels’ audio so more people can enjoy your content, even if you speak different languages. With automatic dubbing and lip syncing, Meta AI simulates the speaker’s voice in another language and syncs the lips accordingly. We’re starting with small tests on Instagram and Facebook, translating videos from some creators from Latin America and the US into English and Spanish, and we plan to expand to more creators and languages.

2 phone screens with the Meta AI translation tool - which translates a creator's reel from English to Spanish

More Meta AI updates on Facebook, Instagram and Messenger

We’re expanding Meta AI’s Imagine features so you can now imagine yourself as a superhero or something else right in the feed, Stories, and your Facebook profile photos. Then you can easily share your AI-generated images for your friends to see, comment on, or mimic. Meta AI can also suggest subtitles for your stories on Facebook and Instagram.

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You can already choose from a list of chat themes in Messenger and Instagram DMs that change the background and speech bubble color for everyone in the chat. Now you can create the perfect personal theme for your chats with the help of AI. Just tap Themes in your chat details to get started.

And we test new Meta AI-generated content in your Facebook and Instagram feeds, so you may see images from Meta AI created just for you (based on your interests or current trends). You can tap a suggested prompt to take that content in a new direction or swipe to “Imagine new content in real time.”

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Extensive AI tools for businesses

We’re expanding our business AIs to thousands of businesses using click-to-message advertising on WhatsApp and Messenger in English, so they can quickly build business AIs that can talk to their customers, provide support, and facilitate commerce. From answering common customer questions to discussing products and completing a purchase, these business AIs can help companies reach more customers and increase revenue.

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We also continue to see strong adoption of our generative AI advertising tools, with more than a million advertisers using the tools and 15 million ads created with them in the last month. On average, ad campaigns that used Meta’s generative AI advertising features resulted in an 11% higher click-through rate and a 7.6% higher conversion rate compared to campaigns that did not use the features.

Laptop screen showing how businesses can easily set up an AI agent

From voice and vision capabilities to new tools to help businesses grow, our AI technology is now smarter, more fun and more useful. We keep iterating to bring you the best AI tools to support your creativity and make your life easier.